Connecting with Your Dream Client Through Storytelling with Marsha Shandur

Marsha Shandur is a Storytelling Coach who helps big organizations, solopreneurs, and keynote speakers craft their stories in a way that creates instant connections with their ideal clients. Raised in a Russian household, Marsha lived and breathed storytelling growing up so much that she incorporated it into her previous jobs as a radio DJ and a networking mentor. Today, Marsha's approach has been so impactful that she was featured in Forbes, BBC, and Mashable.
 
Marsha joins me on this episode to share how you as a business owner can immediately connect with your dream clients by using storytelling in your branding, sales pages, and your speech. She explains what 'action scenes' are and how they help you craft your story and explains the most important part of any story. She also shares why her organization is split into two as she caters to organizations and individuals as well as the reasons why she doesn't turn away someone who wants to learn how to tell their stories.

"Every time you think that something could be a story or could be an action scene, write it down." - Marsha Shandur



In This Episode of The Sigrun Show:

The journey that led Marsha to be a storytelling coach
How she ended up with her domain name
How to create a good story that connects with your potential clients
As well as how to make people feel like they know you better
Debunking the myth about natural storytellers
How to use the "Freaky Friday" body-swap approach when telling your story
Different ways to say your emotions
Telling a story on stage versus trying to teach or telling a story online
What matters when you're collecting stories
How a stranger led her to her first coach
What it means to face yourself every day as an entrepreneur



Connect with Marsha Shandur:

YesYesMarsha.com
Yes Yes Marsha on Facebook
Free resources for you! How to Tell Captivating Stories and The Baby Walk Story Sessions Audio Series



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