[On Air Coaching] How to Get Booked as a Podcast Guest with Wiebke Wagner

Wiebke Wagner is an equine assisted sales coach based in Klagenfurt, Austria. Equipped with a degree in business, she recently started her coaching business by combining her passion for horses with her love and knowledge of the sales industry to help female entrepreneurs grow their businesses and increase their revenue through authentic sales strategies.
 
Wiebke joins me in this On Air Coaching segment to learn strategies for getting booked as a featured guest on podcasts. We discuss the importance of crafting an interesting and exciting story about your business or career, how to pitch to podcast hosts, and why you should consider creating a freebie to offer to podcast audiences.

"There is always a story." - Sigrun


In This On Air Coaching Episode of The Sigrun Show:

Developing your core message and crafting your business story
How to pitch your story to podcast hosts
The importance of being consistent when pitching
Why you should offer a freebie to podcast audiences
Tracking strategies to help you learn which podcasts drove the most traffic to your website



Key Takeaways:

Craft your business story. Refine your core message so you can deliver it authentically and confidently.
Offer a freebie to podcast listeners to help you grow your list and track your interview progress.


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