How to Launch and Sell Out a Mastermind Program

If you're thinking about starting a mastermind program, there are many things you need to consider to ensure you have a successful launch. Starting a mastermind is not something you create and then sell out after a week. You have to seed for a long period of time.
 
Over the last two years, I have hosted over 20 different mastermind programs - each of various sizes and structures. In this episode, I share what I've learned about launching and selling out a mastermind program, why it's important to determine if your audience wants your program before you launch, and the steps you need to take to ensure your program sells out.


"Be willing to go all in and follow up." - Sigrun


In This Episode of The Sigrun Show:

How to determine if your audience is interested in a mastermind program
Why you shouldn't call your first program a "mastermind"
Identifying how long your first program should last
Identifying your target for your first mastermind program
Strategies to qualify your mastermind leads
How to get your audience involved and invested in your program before you create it
The importance of incentivizing sign-ups
Determining when to grow your group size
How to get testimonials for your first program
The benefit of offering a free Q&A call leading up to your launch
The benefit of combining one-on-one coaching with masterminds - at first
Strategies for building relationships with people who are interested in your program, but hesitant to buy

How to Ensure You Sell Out Your Mastermind Program:

Have a plan.
Start early.
Seed a lot.
Reach out to all potential clients directly.
Keep momentum as you go along.

 
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Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode please share, subscribe and review on iTunes or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!
 
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